Linkjoy VS Bitly: what does it offer us and which is better?

You may have already heard of OSlash and Linkjoy, but have you heard of Bitly? Both tools are free to use that offer multiple benefits.

Bitly, for its part, allows you to customize your links and other elements, helping you create brand consistency and memorability. It's also a good way to build engagement and trust among your customers.

But if you are new to the world of social media, this article will provide you with a complete introduction to its useful features.

Linkjoy

When it comes to social media analytics, Linkjoy and Bitly are the best options. These tools offer many advantages to digital marketers, such as the ability to measure unique clicks, the number of followers, and the type of content that resonates with the audience.

On the other hand, both resources have self-explanatory panels and three pricing plans that fit any budget, in addition to the possibility of linking to your advertising medium. Although Bitly has the cost advantage because it has a lifetime discount.

Both Linkjoy and Bitly can be used to shorten website URLs and retarget visitors in one go. However, Linkjoy allows you to create clickable landing pages, add your bio link to Instagram posts, and track conversions.

Another feature of note is these tools include tracking tools for different platforms, including mobile devices and referral sources. The latter can be used to test various pages and links from different campaigns. But if you're looking for a solution that works well with all advertising channels and campaigns, Linkjoy is definitely the way to go.

Bitly

If you are a beginner in digital marketing, you may have questions about how to use Bitly for your campaign. The first thing you have to know is that it is a service that helps shorten URLs and hosts them in a database.

Their analyzes are useful for different purposes, including knowing how well a marketing program is working across multiple channels. Each of its features offers several reasons why you should use Bitly in your campaign.

One of the main reasons has to do with the actions of people who click on branded links, increasing trust and engagement. Many consumers are uncomfortable shopping online, so they prefer to purchase products or services from a brand they know is trustworthy.

It is for this reason that branded links are also trusted by consumers, because they immediately identify the brand when they click on them. As a result, you can get higher ROI and high engagement by using Bitly branded links.

On the other hand, Bitly helps generate data in real time to optimize your marketing campaigns. It is free and highly customizable. You can use this tool to track any aspect of your digital marketing campaign, such as the success rate of your landing pages, social media posts, and email copy.

Using these features you will be able to analyze how your digital marketing campaigns are working and make the necessary adjustments. And with a free account, you can easily shorten links, analyze your performance in real time, optimize your strategy based on the data, and access it in the future.

You can also track how many people click on your links and access the “Your Bitlinks without registering” tab. While OneView and Dashboard tabs are only available with a Premium account.

Linkjoy Enterprise

Using Linkjoy to shorten your website URLs is a great way to boost brand awareness, capture more leads, and retarget users in a single action.

Other advantages to consider about this tool are that you can use it to shorten and redirect your website URLs, run a script to retarget visitors, and create mobile-friendly pages in just a few minutes.

Linkjoy is the ideal tool to increase ROI with digital marketing functionalities and is free to use for any business. And in addition to its easy-to-navigate interface, it also offers analytics on the number of clicks your website has received, along with demographic information and visitor location.

The easy-to-use and self-explanatory dashboard allows you to add tracking pixels to your links, which in turn helps you create more conversions and optimize your strategy. And since Bitly uses different URL formats for each channel, you can choose the most relevant URLs for each campaign.

Linkjoy Campaigns

Among the many benefits of Linkjoy's Campaigns feature for social media marketing is the ability to easily share short URLs and embed links with custom scripts across all your social media channels.

It is a fairly simple tool to understand and even offers a replica similar to Instagram that allows you to add links directly to images. Additionally, Linkjoy is mobile-first, so it works well on mobile devices.

Overall, Bitly is a really good link shortening tool, but its functionality is limited and offers little value compared to Linkjoy's extensive set of marketing features. Not to mention that in relation to the price, Linkjoy, which offers more functions for less.

Deep link for mobile with Linkjoy

Mobile links are an effective way to cut your sales funnel in half by taking potential customers directly to your sales page. SeatGeek, for example, saw a 10.6% increase in revenue and a 8.8% increase in app open rates after implementing Deep Link into its digital marketing strategy. Deep linking allows you to target ads to users based on their past behavior in your app, and show relevant ads in other apps.

Using Linkjoy you can easily set up custom audiences with tracking pixels from favorite services. Linkjoy's dashboard makes it easy to measure unique clicks, track locations, and track content, and also offers integration with Facebook, Twitter, and Google Adwords.

And if you want to use Linkjoy as part of your social media strategy, you can create multiple links with a single account. This way, you can link multiple accounts and redirect users more effectively.

Linkjoy's analytics

The analytics available with Linkjoy can be a great asset to anyone in the world of digital marketing. Not only can you use this tool to see clicks, but it also lets you know who viewed your content, when they clicked, and where it came from.

In the Linkjoy control panel, its functions are displayed in a simple way, so it does not matter if you are a beginner or an expert in digital marketing, you will be able to easily understand the uses and benefits of this tool.

Linkjoy analytics for digital marketing is a great way to monitor the performance of your campaigns and improve them. The platform allows you to create clickable landing pages and track conversion rates.

Linkjoy also helps you create an Instagram store, retarget followers, and track referral sources. You can even shorten your links to optimize your web presence and audit your site's unique visitors by incorporating them into your bio.

Linkjoy's free version

There are a few things you should know about Bitly before using it for your digital marketing campaigns. The free version of the website will give you all the information you need, but if you want additional features such as using a lot of links, you may want to consider the paid version of their website.

This option provides the ability to export your data and use it in other web analysis tools. It's also worth noting that Google Analytics and Bitly work well together to give you better insight into traffic and conversions.

A very useful feature of Linkjoy is its detailed analysis. This tool allows you to know the performance of your campaign by analyzing the number of clicks and unique clicks it receives, allowing you to track your audience and determine the type of content they prefer.

For example, if you have a blog, you can use Bitly to create a micro landing page for your content and connect it with their analytics platform, support tool, and CRM software, for better results.

Linkjoy's paid version

Bitly makes it relatively easy to create short website URLs and share them on social media, while Linkjoy supports both types of biolink pages and can run scripts to retarget visitors who have already visited a website.

Using Linkjoy, you can create multiple links and track them through one dashboard. It is also possible to track conversion rates, unique clicks and devices, as well as learn about referral sources.

For those on a budget, you can choose to use Bitly for free. Although it should be noted that the free version works quite well, but it is not perfect for digital marketing due to some limitations such as the links not being very good for branding. But the good news is that there is a paid version for companies that want to boost their presence.

And now that you know more about Bitly and Linkjoy, it's time to choose which will be your ideal tool to optimize the results of your next digital marketing campaign.