How to use a coupon to give away a product in WooCommerce: Complete guide

Gift vouchers are an excellent strategy to attract and retain customers. In the world of eCommerce, especially on platforms like WooCommerce, vouchers are an essential tool to increase sales and improve the user experience.

In this article, we'll show you how to effectively use a coupon to give away a product in WooCommerce. We'll explore the different plugins and extensions available that will allow you to create and manage gift vouchers easily. Read on to find out everything you need to know about this marketing strategy.

What is a Gift Coupon in WooCommerce?

A gift voucher is a promotional code that customers can use to get a discount or a product for free from an online store. In the case of WooCommerce, gift vouchers are a great way to attract new customers, reward the loyalty of existing ones, and increase sales overall.

Gift vouchers in WooCommerce can be applied in a number of different ways, such as offering a specific discount amount, giving away a product for free, or providing free shipping. These options and many more are available through dedicated gift voucher plugins.

Plugins to manage gift vouchers in WooCommerce

There are several WooCommerce plugins and extensions that make it easy for you to create and manage gift vouchers. Below we will present some of the most popular and effective ones:

1. WooCommerce Gift Coupons Pro

WooCommerce Gift Coupons Pro is a premium plugin that allows you to create and manage gift coupons in a simple and customized way. With this tool, you can set all the conditions and restrictions you want for your coupons, such as the discount amount, applicable products, expiration date, and more.

2. YITH WooCommerce Gift Cards

YITH WooCommerce Gift Cards is another great option for managing gift vouchers in WooCommerce. This plugin allows you to sell gift cards that customers can later redeem in your store. You can customize the design of the cards, set different values, and allow customers to add personalized messages.

3. WooCommerce Smart Coupons

WooCommerce Smart Coupons is a comprehensive plugin for managing coupons in WooCommerce. In addition to traditional discount coupons, this extension also allows you to create gift coupons with different settings. You can set rules, such as the minimum purchase amount to be able to use the gift coupon, and offer coupons to customers when they reach certain spending levels.

These are just a few examples of the plugins available for managing gift vouchers in WooCommerce. Each one has its own unique features and functionality, so we recommend doing your research and choosing the one that best suits the needs of your online store.

How to set up a gift coupon in WooCommerce

Setting up a gift coupon in WooCommerce is a simple process. Below, we'll show you the basic steps to create a gift coupon using the WooCommerce Gift Coupons Pro plugin:

1. Install and activate the WooCommerce Gift Coupons Pro plugin on your WooCommerce store.
2. Log in to your WordPress admin panel and navigate to WooCommerce > Coupons.
3. Click on "Add new coupon" and choose the "Gift coupon" option.
4. Set the coupon details such as discount amount, applicable products, and expiration date.
5. Customize the coupon design if necessary and save changes.

By following these steps, you will have successfully created a gift voucher in WooCommerce. Remember that the specific configuration may vary depending on the plugin you use, but in general, the process is very similar in most cases.

FAQs about using gift vouchers in WooCommerce

1. Can I use a gift voucher in combination with other discounts?
   Yes, in most cases gift vouchers can be combined with other discounts. However, this may vary depending on the settings you set in your store.

2. What is the best strategy to promote gift vouchers in WooCommerce?
   To promote your gift vouchers in WooCommerce, you can use different strategies, such as sending newsletters to your customers, promoting them on your social networks or using paid ads.

3. Can I limit the number of times a gift voucher can be used?
   Yes, most WooCommerce gift voucher plugins allow you to set restrictions, such as the number of times a gift voucher can be used per customer.

We hope this guide has helped you understand how to use a coupon to give away a product in WooCommerce! Remember to experiment with different strategies and customize your coupons to maximize their effectiveness.