{"id":20755,"date":"2022-03-22T00:01:30","date_gmt":"2022-03-21T23:01:30","guid":{"rendered":"https:\/\/nelkodev.com\/?p=20755"},"modified":"2024-06-03T17:26:36","modified_gmt":"2024-06-03T16:26:36","slug":"como-hacer-que-wordpress-trabaje-para-usted","status":"publish","type":"post","link":"https:\/\/nelkodev.com\/en\/digital-marketing\/how-to-make-wordpress-work-for-you\/","title":{"rendered":"Getting started with WordPress and its tools"},"content":{"rendered":"<p>Are you worried that your WordPress blog isn&#039;t getting enough traffic? You want to know <strong>how to start working with WordPress and its tools<\/strong>, and make your blog successful?<\/p>\n<p>If you need help with <strong>technical knowledge to enhance WordPress blog work<\/strong>, you don&#039;t have to worry, because in this article you will find everything you need to know to start using all the tools on your blog.<\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_80 counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #ffffff;color:#ffffff\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewbox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #ffffff;color:#ffffff\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewbox=\"0 0 24 24\" version=\"1.2\" baseprofile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/nelkodev.com\/en\/digital-marketing\/how-to-make-wordpress-work-for-you\/#9_consejos_para_empezar_a_trabajar_con_WordPress\" >9 tips to get started with WordPress<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/nelkodev.com\/en\/digital-marketing\/how-to-make-wordpress-work-for-you\/#Anade_una_biografia_de_autor\" >Add an author biography<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/nelkodev.com\/en\/digital-marketing\/how-to-make-wordpress-work-for-you\/#No_recargues_en_exceso_la_barra_lateral\" >Don&#039;t overload the sidebar<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/nelkodev.com\/en\/digital-marketing\/how-to-make-wordpress-work-for-you\/#Organiza_los_medios_en_una_carpeta\" >Organize media in a folder<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/nelkodev.com\/en\/digital-marketing\/how-to-make-wordpress-work-for-you\/#Manten_tus_permalinks_limpios_y_comprensibles\" >Keep your permalinks clean and understandable<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/nelkodev.com\/en\/digital-marketing\/how-to-make-wordpress-work-for-you\/#Optimiza_el_contenido_de_imagenes\" >Optimize image content<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/nelkodev.com\/en\/digital-marketing\/how-to-make-wordpress-work-for-you\/#Utiliza_los_atajos_de_WordPress\" >Use WordPress shortcuts<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/nelkodev.com\/en\/digital-marketing\/how-to-make-wordpress-work-for-you\/#Minimiza_el_numero_de_plugins_de_WordPress_que_utilizas\" >Minimize the number of WordPress plugins you use<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/nelkodev.com\/en\/digital-marketing\/how-to-make-wordpress-work-for-you\/#Configura_la_zona_horaria_de_tu_WordPress\" >Set your WordPress time zone<\/a><\/li><\/ul><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"9_consejos_para_empezar_a_trabajar_con_WordPress\"><\/span><strong>9 tips for<\/strong> <strong>start working with WordPress<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>For <strong>start working with WordPress<\/strong>, there are some tricks that you need to know about the platform and the use of its tools. And therefore, here you will learn some tips that will help you avoid the most common mistakes when creating your blog.<\/p>\n<ol>\n<li>\n<h3><span class=\"ez-toc-section\" id=\"Anade_una_biografia_de_autor\"><\/span><strong> Add an author biography<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<\/li>\n<\/ol>\n<p><strong>Be sure to add an author bio to each blog post.<\/strong> on the boards where bloggers publish. This way, each blogger receives proper credit and it will be easier for readers to know the author of the post.<\/p>\n<p>On the other hand, this trick helps readers get all the information they need in one place. This will encourage readers to stay and learn more about the publications.<\/p>\n<ol start=\"2\">\n<li>\n<h3><span class=\"ez-toc-section\" id=\"No_recargues_en_exceso_la_barra_lateral\"><\/span><strong> Don&#039;t overload the sidebar<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<\/li>\n<\/ol>\n<p>Avoid overloading the sidebar. When readers see sidebars in chaos; filled with social media icons, ads and links, then they feel revulsion at the visual overload.<\/p>\n<p><strong>You have to prioritize what goes in your sidebar so that your blog visitors can find what they are looking for more easily<\/strong>. Your sidebar should be as concise and clean as possible, leaving aside excess links, ads and buttons.<\/p>\n<p>Instead, put only the most important things in your sidebar, and if you need more links, place them in submenus that appear when the user hovers over your main menu.<\/p>\n<ol start=\"3\">\n<li>\n<h3><span class=\"ez-toc-section\" id=\"Organiza_los_medios_en_una_carpeta\"><\/span><strong> Organize media in a folder<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<\/li>\n<\/ol>\n<p>If you want to easily search for content in the media you upload, <strong>Organize everything in a single folder through WordPress.<\/strong><\/p>\n<p>To do this, you have to go to \u201cSettings and Media\u201d, and then deactivate the box that WP establishes, in order to organize your media in folders based on date.<\/p>\n<ol start=\"4\">\n<li>\n<h3><span class=\"ez-toc-section\" id=\"Manten_tus_permalinks_limpios_y_comprensibles\"><\/span><strong> Keep your permalinks clean and understandable<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<\/li>\n<\/ol>\n<p><strong>Every time you add a new post you have to check the permanent links box.<\/strong> Ask yourself if the URL title makes sense. Does it help from an SEO point of view? If not, then click on it and tweak it until it&#039;s perfect.<\/p>\n<ol start=\"5\">\n<li><strong> Create a posting schedule<\/strong><\/li>\n<\/ol>\n<p><strong>When you have all the content ready to publish, establish a publication schedule<\/strong>. This will help you better organize your work and keep you motivated to continue publishing. You can even write several posts at once, and schedule WordPress to upload them on a set schedule to save time.<\/p>\n<ol start=\"6\">\n<li>\n<h3><span class=\"ez-toc-section\" id=\"Optimiza_el_contenido_de_imagenes\"><\/span><strong> Optimize image content<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<\/li>\n<\/ol>\n<p>Images have great value when it comes to positioning your site in search engines. And to optimize the images you upload to your blog, <strong>Adds keywords to the title tag and alt tags.<\/strong><\/p>\n<p>Both the main tag and the alternatives must contain precise keywords so that search engines can find your site, and your content is better positioned.<\/p>\n<ol start=\"7\">\n<li>\n<h3><span class=\"ez-toc-section\" id=\"Utiliza_los_atajos_de_WordPress\"><\/span><strong> Use WordPress shortcuts<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<\/li>\n<\/ol>\n<p><strong>WordPress has many keyboard shortcuts that make it easier to work with inputs.<\/strong> For example, ctrl-c allows you to copy text, while ctrl-x allows you to cut it. While Ctrl-v, allows you to paste text somewhere else.<\/p>\n<p>Other basic shortcuts worth memorizing are Ctrl-b (bold), Ctrl-i (italics), and Ctrl-u (underline), as they will save you a lot of time.<\/p>\n<ol start=\"8\">\n<li>\n<h3><span class=\"ez-toc-section\" id=\"Minimiza_el_numero_de_plugins_de_WordPress_que_utilizas\"><\/span><strong> Minimize the number of WordPress plugins you use<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<\/li>\n<\/ol>\n<p>Plugins can be useful, but <strong>using too many can slow down your site&#039;s loading time<\/strong>. And this means that the ranking position in the search engines will be negatively affected.<\/p>\n<p>Therefore, reduce the number of plugins if you want your website to be faster, and climb positions in search engine results.<\/p>\n<ol start=\"9\">\n<li>\n<h3><span class=\"ez-toc-section\" id=\"Configura_la_zona_horaria_de_tu_WordPress\"><\/span><strong> Set your WordPress time zone<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<\/li>\n<\/ol>\n<p><strong>It is very important to correctly configure the time zone of your WordPress page<\/strong>, as not having the proper date stamp can cause a problem in the timeline of your posts.<\/p>\n<p>To make this configuration, you have to go to the General Settings page, and check that your time zone is represented correctly according to where you live. This is a tweak that may be small, but it makes your blog more reader-friendly.<\/p>\n<p>So by putting all these into practice <strong>tips to start working on your WordPress<\/strong>, you will see how your website will improve considerably and you will be successful in increasing your traffic level.<\/p>","protected":false},"excerpt":{"rendered":"<p>Are you worried that your WordPress blog doesn\u2019t have enough traffic? Do you want to know how to get started with WordPress and its tools and make your blog successful? If you need help with the technical knowledge to boost your WordPress blog work, you don\u2019t have to worry, because in this article you will find everything you need to [\u2026]<\/p>","protected":false},"author":1,"featured_media":20756,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[36,16,26],"tags":[38,31,90,33,53,115,62,35,60,101,80,154,116,117,102],"class_list":["post-20755","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing-digital","category-programacion","category-wordpress","tag-como","tag-que","tag-con","tag-digital","tag-empezar","tag-hacer","tag-herramientas","tag-marketing","tag-para","tag-programacion","tag-sus","tag-trabajar","tag-trabaje","tag-usted","tag-wordpress"],"_links":{"self":[{"href":"https:\/\/nelkodev.com\/en\/wp-json\/wp\/v2\/posts\/20755","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/nelkodev.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/nelkodev.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/nelkodev.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/nelkodev.com\/en\/wp-json\/wp\/v2\/comments?post=20755"}],"version-history":[{"count":0,"href":"https:\/\/nelkodev.com\/en\/wp-json\/wp\/v2\/posts\/20755\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/nelkodev.com\/en\/wp-json\/wp\/v2\/media\/20756"}],"wp:attachment":[{"href":"https:\/\/nelkodev.com\/en\/wp-json\/wp\/v2\/media?parent=20755"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/nelkodev.com\/en\/wp-json\/wp\/v2\/categories?post=20755"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/nelkodev.com\/en\/wp-json\/wp\/v2\/tags?post=20755"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}