{"id":31823,"date":"2024-09-27T14:19:40","date_gmt":"2024-09-27T13:19:40","guid":{"rendered":"https:\/\/nelkodev.com\/blog\/palabras-clave-long-tail-como-encontrar-las-mejores-keywords-longtail-para-un-eficiente-posicionamiento-seo\/"},"modified":"2024-11-17T14:50:01","modified_gmt":"2024-11-17T13:50:01","slug":"palabras-clave-long-tail-como-encontrar-las-mejores-keywords-longtail-para-un-eficiente-posicionamiento-seo","status":"publish","type":"post","link":"https:\/\/nelkodev.com\/en\/seo-positioning\/long-tail-keywords-how-to-find-the-best-long-tail-keywords-for-efficient-seo-positioning\/","title":{"rendered":"Long tail keywords: How to find the best longtail keywords for efficient SEO positioning"},"content":{"rendered":"<p>SEO positioning plays a fundamental role in any company&#039;s digital marketing strategy. To achieve good search engine rankings, it&#039;s essential to use the right keywords that attract qualified traffic to your website. In this article, we&#039;ll show you how to find the best long-tail keywords for efficient SEO positioning.<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/autopost.nelkodev.com\/uploads\/gallery\/articles\/5385934230\/3047411527.jpg\" alt=\"Image 0\" \/><\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_80 counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #ffffff;color:#ffffff\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewbox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #ffffff;color:#ffffff\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewbox=\"0 0 24 24\" version=\"1.2\" baseprofile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/nelkodev.com\/en\/seo-positioning\/long-tail-keywords-how-to-find-the-best-long-tail-keywords-for-efficient-seo-positioning\/#%C2%BFQue_son_las_palabras_clave_long_tail\" >What are long-tail keywords?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/nelkodev.com\/en\/seo-positioning\/long-tail-keywords-how-to-find-the-best-long-tail-keywords-for-efficient-seo-positioning\/#Como_encontrar_las_mejores_keywords_longtail\" >How to find the best longtail keywords<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/nelkodev.com\/en\/seo-positioning\/long-tail-keywords-how-to-find-the-best-long-tail-keywords-for-efficient-seo-positioning\/#1_Realiza_una_investigacion_exhaustiva\" >1. Conduct thorough research<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/nelkodev.com\/en\/seo-positioning\/long-tail-keywords-how-to-find-the-best-long-tail-keywords-for-efficient-seo-positioning\/#2_Utiliza_la_busqueda_de_Google_Autocompletar_y_las_busquedas_relacionadas\" >2. Use Google Autocomplete and related searches<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/nelkodev.com\/en\/seo-positioning\/long-tail-keywords-how-to-find-the-best-long-tail-keywords-for-efficient-seo-positioning\/#3_Analiza_tu_contenido_existente\" >3. Analyze your existing content<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/nelkodev.com\/en\/seo-positioning\/long-tail-keywords-how-to-find-the-best-long-tail-keywords-for-efficient-seo-positioning\/#Beneficios_de_utilizar_palabras_clave_long_tail\" >Benefits of using long-tail keywords<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/nelkodev.com\/en\/seo-positioning\/long-tail-keywords-how-to-find-the-best-long-tail-keywords-for-efficient-seo-positioning\/#1_Mayores_posibilidades_de_clasificacion\" >1. Greater chances of classification<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/nelkodev.com\/en\/seo-positioning\/long-tail-keywords-how-to-find-the-best-long-tail-keywords-for-efficient-seo-positioning\/#2_Mayor_relevancia_y_trafico_de_calidad\" >2. Greater relevance and quality traffic<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/nelkodev.com\/en\/seo-positioning\/long-tail-keywords-how-to-find-the-best-long-tail-keywords-for-efficient-seo-positioning\/#3_Mejor_experiencia_de_usuario\" >3. Better user experience<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/nelkodev.com\/en\/seo-positioning\/long-tail-keywords-how-to-find-the-best-long-tail-keywords-for-efficient-seo-positioning\/#Preguntas_frecuentes\" >Frequently asked questions<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/nelkodev.com\/en\/seo-positioning\/long-tail-keywords-how-to-find-the-best-long-tail-keywords-for-efficient-seo-positioning\/#%C2%BFCual_es_la_diferencia_entre_palabras_clave_long_tail_y_short_tail\" >What is the difference between long-tail and short-tail keywords?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/nelkodev.com\/en\/seo-positioning\/long-tail-keywords-how-to-find-the-best-long-tail-keywords-for-efficient-seo-positioning\/#%C2%BFCuantas_palabras_clave_long_tail_debo_utilizar_en_una_pagina_web\" >How many long-tail keywords should I use on a website?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-13\" href=\"https:\/\/nelkodev.com\/en\/seo-positioning\/long-tail-keywords-how-to-find-the-best-long-tail-keywords-for-efficient-seo-positioning\/#%C2%BFComo_puedo_optimizar_mi_contenido_con_palabras_clave_long_tail\" >How can I optimize my content with long-tail keywords?<\/a><\/li><\/ul><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"%C2%BFQue_son_las_palabras_clave_long_tail\"><\/span>What are long-tail keywords?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Long-tail keywords, also known as long-tail keywords, are more specific and detailed search phrases that users use when searching for information on search engines. Unlike general or short-tail keywords, long-tail keywords are longer and more specific, making them less competitive but more relevant to a website&#039;s content.<\/p>\n<p>By using long-tail keywords in your SEO strategy, you can target a more specific audience and obtain higher-quality traffic. These keywords typically have lower search volume, but are more effective at attracting visitors who already have a purchasing intention or a specific need.<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/autopost.nelkodev.com\/uploads\/gallery\/articles\/5385934230\/6414897418.jpg\" alt=\"Image 1\" \/><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Como_encontrar_las_mejores_keywords_longtail\"><\/span>How to find the best longtail keywords<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Finding the best long-tail keywords can seem like a complex task, but with the right tools and the right methodology, you can achieve excellent results with your SEO strategy. Here are some methods for finding the best long-tail keywords:<\/p>\n<h3><span class=\"ez-toc-section\" id=\"1_Realiza_una_investigacion_exhaustiva\"><\/span>1. Conduct thorough research<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Research your industry and target audience to identify relevant search phrases. Use keyword research tools like Google Keyword Planner, SEMrush, or Ahrefs to discover terms related to your niche. Also, examine the keywords your highly ranked competitors are using.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"2_Utiliza_la_busqueda_de_Google_Autocompletar_y_las_busquedas_relacionadas\"><\/span>2. Use Google Autocomplete and related searches<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Google&#039;s autocomplete feature and related searches are two free and very useful tools for finding long-tail keywords. Simply enter a keyword related to your business into Google&#039;s search engine and see the suggestions that appear. These suggestions are often long-tail keywords used by users.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"3_Analiza_tu_contenido_existente\"><\/span>3. Analyze your existing content<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Review the content you already have on your website and look for opportunities to incorporate long-tail keywords. Examine your blog posts, product pages, and descriptions, and optimize existing content to include more specific search phrases.<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/autopost.nelkodev.com\/uploads\/gallery\/articles\/5385934230\/1622705344.jpg\" alt=\"Image 2\" \/><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Beneficios_de_utilizar_palabras_clave_long_tail\"><\/span>Benefits of using long-tail keywords<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Now that you know how to find the best long-tail keywords, it&#039;s important to understand the benefits they can bring to your SEO strategy:<\/p>\n<h3><span class=\"ez-toc-section\" id=\"1_Mayores_posibilidades_de_clasificacion\"><\/span>1. Greater chances of classification<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Long-tail keywords are typically less competitive, which means you have a better chance of ranking higher in search results. By focusing your strategy on more specific keywords, you can outperform your competition and reach a more engaged audience.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"2_Mayor_relevancia_y_trafico_de_calidad\"><\/span>2. Greater relevance and quality traffic<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>By using long-tail keywords, you can attract users who are looking for exactly what you offer. These keywords have a clearer and more specific search intent, which provides higher-quality traffic and increases the chances of conversion.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"3_Mejor_experiencia_de_usuario\"><\/span>3. Better user experience<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>By optimizing your content with long-tail keywords, you&#039;re providing users with relevant and targeted information. This improves the user experience, as they find precise answers to their needs and feel satisfied with the information provided.<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/autopost.nelkodev.com\/uploads\/gallery\/articles\/5385934230\/8260252351.jpg\" alt=\"Image 3\" \/><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Preguntas_frecuentes\"><\/span>Frequently asked questions<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<h3><span class=\"ez-toc-section\" id=\"%C2%BFCual_es_la_diferencia_entre_palabras_clave_long_tail_y_short_tail\"><\/span>What is the difference between long-tail and short-tail keywords?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Long-tail keywords are more specific and detailed search phrases, while short-tail keywords are more general and broad. Long-tail keywords typically have lower search volume but are more effective at reaching a more targeted and higher-quality audience.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"%C2%BFCuantas_palabras_clave_long_tail_debo_utilizar_en_una_pagina_web\"><\/span>How many long-tail keywords should I use on a website?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>There&#039;s no exact number of long-tail keywords you should use on a website. The important thing is to use them strategically and naturally, including them in your content in a consistent and relevant way. Avoid keyword overuse, as Google may penalize content considered spammy.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"%C2%BFComo_puedo_optimizar_mi_contenido_con_palabras_clave_long_tail\"><\/span>How can I optimize my content with long-tail keywords?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>To optimize your content with long-tail keywords, include them in the title, headings, URLs, descriptions, and naturally throughout the text. Make sure your content is high-quality and provides value to users.<\/p>\n<p>In conclusion, using long-tail keywords in your SEO strategy is an effective way to attract qualified traffic and improve your search engine rankings. Conduct thorough research, use keyword research tools, and optimize your existing content for better results. Don&#039;t underestimate the power of long-tail keywords!<\/p>","protected":false},"excerpt":{"rendered":"<p>SEO positioning plays a fundamental role in any company&#039;s digital marketing strategy. To achieve good search engine rankings, it&#039;s essential to use the right keywords to attract qualified traffic to your website. In this article, we&#039;ll show you how to find the best long-tail keywords for [\u2026]<\/p>","protected":false},"author":1,"featured_media":31825,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[420,22],"tags":[],"class_list":["post-31823","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog","category-posicionamiento-seo"],"_links":{"self":[{"href":"https:\/\/nelkodev.com\/en\/wp-json\/wp\/v2\/posts\/31823","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/nelkodev.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/nelkodev.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/nelkodev.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/nelkodev.com\/en\/wp-json\/wp\/v2\/comments?post=31823"}],"version-history":[{"count":0,"href":"https:\/\/nelkodev.com\/en\/wp-json\/wp\/v2\/posts\/31823\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/nelkodev.com\/en\/wp-json\/wp\/v2\/media\/31825"}],"wp:attachment":[{"href":"https:\/\/nelkodev.com\/en\/wp-json\/wp\/v2\/media?parent=31823"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/nelkodev.com\/en\/wp-json\/wp\/v2\/categories?post=31823"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/nelkodev.com\/en\/wp-json\/wp\/v2\/tags?post=31823"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}