<\/span><\/h2>\nUsing Google My Business is a key strategy for any business looking to improve its local visibility. The key lies in creating a complete profile and continuously optimizing it to meet the needs of both potential customers and Google.<\/p>\n
Understanding and properly executing these practices can mean the difference between a local business merely surviving and one that thrives in the digital age. Make sure you take full advantage of each GMB feature and integrate it into a broader digital marketing vision to establish authentic connections with the local community.<\/p>","protected":false},"excerpt":{"rendered":"
El hacerse un hueco en el saturado mundo digital es un reto constante para las empresas, especialmente para los negocios locales que se enfrentan a la competencia no solo a nivel global, sino tambi\u00e9n en su propio territorio. Ah\u00ed es donde entra en juego Google My Business, una potente herramienta que, si se utiliza correctamente, […]<\/p>","protected":false},"author":1,"featured_media":33106,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[420,2227,2221],"tags":[],"class_list":["post-33105","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog","category-herramientas-digitales","category-seo-local"],"_links":{"self":[{"href":"https:\/\/nelkodev.com\/en\/wp-json\/wp\/v2\/posts\/33105","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/nelkodev.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/nelkodev.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/nelkodev.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/nelkodev.com\/en\/wp-json\/wp\/v2\/comments?post=33105"}],"version-history":[{"count":0,"href":"https:\/\/nelkodev.com\/en\/wp-json\/wp\/v2\/posts\/33105\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/nelkodev.com\/en\/wp-json\/wp\/v2\/media\/33106"}],"wp:attachment":[{"href":"https:\/\/nelkodev.com\/en\/wp-json\/wp\/v2\/media?parent=33105"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/nelkodev.com\/en\/wp-json\/wp\/v2\/categories?post=33105"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/nelkodev.com\/en\/wp-json\/wp\/v2\/tags?post=33105"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}